Wrote brand voice scripts and campaign copy reintroducing Verizon Home Internet as personal, simple, and on your terms. Framed value props through character-driven storytelling and VO lines. Anchored the message with: It’s your home. It’s your Verizon.
Verizon – “It’s your Verizon”
Creative Strategy | Copywriting
Verizon – “It’s your Verizon”
GRADUATION PARTY SCRIPT
CABLE’S SLOWING YOU DOWN?
This social media campaign emphasizes Verizon’s 5G Home Internet speed and reliability, contrasting it against sluggish cable connections.
Each variation uses playful animations—sloths vs. cheetahs, snails vs. rabbits, and cars vs. race cars—to drive the message home. The call to action is clear: switch to Verizon for faster, more dependable internet at an affordable rate.
The call to action is clear: switch to Verizon for faster, more dependable internet at an affordable rate.